Niulanshan Premium Pure Grain Erguotou, designed by Tiger Pan, updates a category stuck in visual autopilot. The ribbed green glass is reminiscent of mid-century spirits bottles, while the label pairs brush-style calligraphy with tight, almost industrial blocks of type. A color palette of jade, red, and gold draws on temple architecture without leaning on overused nostalgia. Compared to cluttered competitors, this design offers a hard-edged hierarchy, confident elements, and shelf presence that reads immediately, even at a distance.