Zara Hair’s Bold Packaging System

Published

Zara Hair’s packaging by Baron & Baron plays with bold color blocking and strong typographic contrast. Each product comes in a matte bottle paired with a glossy metallic cap, creating a distinct silhouette that feels graphic and collectible.

The text is set vertically in a sharp sans serif, allowing the brand and product names to stand out without clutter. Boxes match the bottle hues with a heavy black upper half and oversized logo lockup, making the lineup feel unified but far from sterile.