IW Agency strips Pucko back to its most recognizable assets and turns them up a bit. In the new design, the chunky, slanted wordmark sits inside a flat orange circle, instantly legible at arm’s length.

The post Pucko Gives Chocolate Milk a New Look You Can’t Cry Over appeared first on DIELINE.

In a year that saw its fair share of controversial brand refreshes, we're counting down our 10 favorite redesigns.

The post The 10 Best Redesigns of 2025 appeared first on DIELINE.

JusRol’s rebrand is all about high-impact clarity. Olio Studio focuses on a chunky, almost hand-painted logotype that nods to 70s food packaging and weekend baking ads without overdoing it on the nostalgia.

The post JusRol Rebrand Serves Up Packaging That Really Takes the Cake appeared first on DIELINE.

Black Creek’s refresh leans into the American roadside tradition with big, confident letterforms, a barn illustration, and a layout that feels like it could have been pulled from vintage feed-store signage.

The post Black Creek Gets a Sharp New Packaging System From Chase appeared first on DIELINE.

Snask delivers an extensible, adaptable brand identity for 5MAN that can be consistently applied across new brews.

The post Snask’s 5MAN Refresh Is Artful, Utilitarian, and Charismatic appeared first on DIELINE.

Zaya’s redesign leans into a crisp, typographic system. MELT Design swaps the old clinical blue-and-white look for a lineup that feels pulled from vintage pantry staples

The post Zaytas Redesign Packs a Crunch into New Look appeared first on DIELINE.

Cocofloss expands its offerings and rebrands to Cocolab with a new brand world courtesy of Wedge.

The post Wedge Brings ‘Dental Dopamine’ to Cocolab Rebrand appeared first on DIELINE.

LOVE’s refresh for Sol keeps the brand’s sun-soaked attitude intact while just sharpening every visual cue.

The post Sol’s Redesign Let’s the Sunshine In appeared first on DIELINE.

Lil Bucks’ packaging redesign by Buddy Buddy swaps the previous, quieter CLUSTERBUCKS system for a louder, more graphic-forward look.

The post Lil Bucks Gets a Fresh New Look  appeared first on DIELINE.

The immaculately designed Japanese whisky Nikka From The Barrel celebrated its 40th anniversary with a new limited-edition offering and a rebrand.

The post Nikka From The Barrel Celebrates 40 Years with New Whisky Expression appeared first on DIELINE.